How to Pronounce KKASHI?

Many people wonder how to say our name correctly. It’s simple—the “K” is silent, and it’s pronounced as KASHI (like the sacred city of Varanasi). The extra “K” is added purely for numerological reasons.

The Meaning Behind KKASHI

Inspired by the sacred Kashi Vishwanath Temple in Varanasi, KKASHI embodies the essence of heritage, spirituality, and timeless elegance. Just as Kashi is known as a center of divine energy and tradition, our brand reflects a deep-rooted connection between spirituality and business. Every piece curated at KKASHI carries forward this philosophy—where craftsmanship meets devotion, and fashion meets faith.

Our Legacy – Shri Hari Paridhan

Behind KKASHI stands Shri Hari Paridhan (SHP)—our parent company, established in 1997. A trusted name in the world of fashion, SHP has been a pioneer in curating handcrafted, luxurious ensembles while ensuring affordability. Our journey began with a simple vision: bringing best and  finest designs to customers at the perfect price, at the right time.

What is KKASHI?

KKASHI is Hyderabad’s premier multi-designer, multi-brand fashion destination, handpicking the finest labels from across India. In addition to stocking India’s top designers, we take immense pride in our exclusive in-house label—Shri Hari Label.

Shri Hari Label is our signature in-house brand, specializing in handcrafted masterpieces that are exclusively available at KKASHI. You won’t find these collections anywhere else!

With over 28 years of expertise, we have mastered the art of curating fashion that is timeless, trendsetting, and truly luxurious—yet affordable.

We believe in delivering “affordable luxury”—ensuring our customers receive the best quality, best designs, and best price, all at the perfect moment.

Brand Vision: To become India’s leading multi-designer family clothing store, known for providing the best quality and unique designs from a curated selection of top designers at affordable prices, and offering a luxurious shopping experience to our customers.

Brand Mission: Our mission is to provide exceptional value to our customers by curating a diverse selection of high-quality, unique designs from top designers that reflect their personal style. We are committed to creating a welcoming, family-oriented shopping experience that inspires our customers to look and feel their best while contributing to the economic growth of our community. We strive to become a household name in the fashion industry and to expand our reach across India while maintaining our commitment to affordability and sustainability.